A&P features frozen; Weight Watchers rolls treats

To ensure delivery, please add rffretailer@bnpmedia-email.com to your address book or safe senders list. Go here for instructions. To view this email as a web page, go here. Feb. 1, 2010 You have received this newsletter because you are a qualified industry professional. To continue receiving The Fridge newsletter without interruption, please click here . Short Takes A&P makes frozen foods part of in-store coupon promotion Shoppers at A&P, Waldbaum's, SuperFresh and Pathmark have a new way to find bargains in the chains' frozen foods, grocery and produce departments. H-E-B names Boyan president San Antonio, Texas-based H-E-B has named Craig Boyan, its COO, to the additional post of president, the company announced. A&P taps Marshall as CEO Ron Marshall will take on the roll of president and CEO at The Great Atlantic & Pacific Tea Co., Montvale, N.J., effective Feb. 8., the company stated. New Products Weight Watchers rolls out new frozen novelties A pair of new frozen novelties from Weight Watchers International , New York, launches in March to provide consumers looking for sensible indulgence new treat options. Farmland debuts fajitas in time for grilling season Fajitas are popular, fun and become even more attractive as grilling season approaches, so Farmland Foods , Kansas City, Mo., is providing consumers with an easy way to get them sizzling indoors or out. Kraft introduces healthy, convenient cheese snacks At a time when more people are looking to better manage their health, Kraft Foods , Northfield, Ill., is introducing 100 Calorie Cheese Bites as a way of satisfying the growing consumer demand for on-the-go but better-for-you snacks. Boston Seafood Show/Seafood Processing America Information Current Issue Suppliers Directory Media Planner Subscribe to The Fridge Subscribe to Refrigerated & Frozen Foods Retailer Resources TRADE JOURNALS Refrigerated & Frozen Foods Retailer Refrigerated & Frozen Foods PL Buyer CONFERENCES & EVENTS FMI Midwinter Executive Conference Jan. 24-26, Orlando, Fla. International Boston Seafood Show & Seafood Processing America March 14-16, Boston, Mass. ASSOCIATIONS American Frozen Food Institute National Frozen & Refrigerated Foods Association Food Marketing Institute  National Grocers Association  International Dairy-Deli-Bakery Association  Grocery Manufacturers of America Private Label Manufacturers Association  Refrigerated Foods Association BNP Media 2401 W. Big Beaver Road, Ste. 700 Troy, Michigan 48084-3333 U.S.A. To Advertise, please contact: Steven Lichtenstein 201-576-9370 Copyright © 2010 BNP Media This e-mail was sent to you on behalf of Refrigerated & Frozen Foods Retailer. For more industry tips, news, and resources, please visit www.rffretailer.com. If you're interested in viewing other publications BNP Media offers, please click here. Send The Fridge eNewsletter to a Colleague Subscribe to Refrigerated & Frozen Foods Retailer magazine Update your profile/e-mail address One-Click Unsubscribe View our Privacy Policy